Wash clothes at 30 degrees or below and dry naturally

Why this pledge is so important

We have already seen carbon footprints dramatically reduced, by 700,000 tonnes of CO2 from people washing their clothes at lower temperatures and tumble drying less frequently. Despite this positive result, the overall carbon footprint from clothing in the UK has risen from 24 million tonnes of CO2 in 2012 to 26.2 million tonnes of CO2 in 2016.

Let’s kick this habit once and for all by committing to save energy by washing at lower temperatures and drying naturally. Not only does this reduce our carbon footprint, but our clothes will actually last for longer and significantly reduce the risk of items shrinking! Washing at 30 and below is a win/win really as it will help increase the life of our items, reducing our carbon footprint and impact on water consumption from buying new items.